To call Ron Giancoli a loyal US Airways customer might be something of an understatement. A sales manager from West Chester, Pa., he’s flown on the airline — which recently merged with American Airlines — almost exclusively for the last three decades.
“I flew US Airways even when it wasn’t the lowest price,” he says. “I flew US Airways even when it was a less convenient schedule.”
Giancoli says he’s been an elite-level customer for 27 out of the last 30 years. He stuck with US Airways through good times and bad, through bankruptcies, reorganizations and customer service meltdowns. In exchange for his loyalty, US Airways offered him upgrades into more comfortable seats and award tickets.