TWITTER

Please vote for your favorite Twitter personality

Here you go! These are the finalists for your favorite Twitter personality of 2012 list.

I appreciate your help in narrowing the list down to 24 nominees. There were many deserving candidates.

Now it’s your turn to vote. The top 12 will make the final list. Polling ends on Black Friday, Nov. 25.

Good luck.

(Photo: Paul Snelling/Flickr)


“It’s extremely difficult to craft the right response to avoid ending up in the fray”

Let’s turn the tables and take a look at customer service from the other side. I recently received a request for help from the unlikeliest of places: the general counsel for a fast-food chain. She wanted to know how to handle the increasing number of complaints that were emerging through social media.

By way of full disclosure, the On Your Side wiki has begun posting the Twitter accounts of corporations, since it’s often a highly effective way of making first contact with a company.

I wanted to share a few excerpts from our correspondence, since I think they are instructive for those of us pondering a social-media grievance.
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