Would it surprise you if I said consumers don’t believe the personal and financial data they submit to corporations is safe?
If you’re one of the 303 million Americans who won’t take a cruise this year, you might want to reconsider your vacation plans. This may be the time to head out to sea.
The reason has little to do with cruise prices, which are rapidly sinking. The average cabin for two costs just $143 per night, according to Priceline. That’s down 13 percent from last month and a four-year low.
It isn’t even the barrage of bad publicity from a series of embarrassing mishaps, including last year’s sinking of the Costa Concordia and Carnival’s infamous “poop” cruise earlier this year, which some say is pushing prices downward as cruise lines vie for your business.
The real sea change has gone practically unnoticed, as the industry is finally getting its act together in many small ways.
As Carnival Corp. announced plans to salvage the Costa Concordia last week, the world’s attention focused again on cruise safety — or rather, lack of it.
The Concordia struck a reef off the coast of Italy in January and partially sank, claiming the lives of 32 passengers. Carnival will refloat the hull in a $300 million salvage operation said to be the largest in history.