There are postcards you like to get and postcards you throw away.
The welcome ones are from friends and family on vacation. They’re the ones that say, “Wish you were here!” They hang on your refrigerator for months before being removed during spring cleaning. Continue reading…
The travel industry is infatuated with the word “free,” and face it, so are travelers. Don’t believe me? Then feel free to ask anyone who has taken advantage of a “free” deal and regretted it. Continue reading…
As the dust settled on the now-finished holiday shopping season, I couldn’t help but wonder. One study concluded it was one of the strongest seasons in recent memory, adding that more than seven shoppers said they plan to take advantage of “free shipping” offers, while nearly half expect “free” returns.
I nearly choked on my espresso when I read that. Did they just say “free”?
Right about now, half of you are saying to yourself: TANSTAAFL! That’s shorthand for “There ain’t no such thing as a free lunch,” and you’re right, of course. Bonus points if you can tell me which Robert Heinlein book it’s from. (Yeah, I grew up reading sci-fi novels.)
When Ben Blout invoked a big-box store’s “low price promise” after discovering a lower price on his merchandise, he learned something customers rediscover every holiday shopping season: some restrictions apply.
Make that lots of restrictions.
“They told me they won’t match any printed advertisement that is not valid for at least one week,” says Blout. “Specifically, their price match excludes timed events like early bird specials and door busters.”
Fine print is a problem any time of the year, of course. But most consumers get foiled by it around the holidays, in part because more people are shopping, and in part because of the extra offers with the extra restrictions. Continue reading…