It’s not a word you hear very often in business. It’s something Tami Alloway desperately needed when she contacted Priceline recently to cancel a nonrefundable reservation at the Hawthorn Suites in Charleston.
Alloway, a nurse from Kansas City, had every intention of honoring the reservation when she made it last summer. But then something happened.
“Totally unexpectedly, my sister’s children were removed from their home and taken into state custody,” she told me. “I was awarded foster care for all three of them and they have been with me since then.”
Her sister’s kids will be with her until the end of the school year. Which brings us to that hotel reservation in South Carolina. In order to find the best price, Alloway clicked on Priceline.com, a site with great rates but super-strict refundability rules.